Friday, February 24, 2012
Tuesday, February 21, 2012
There's Always Something Going On in PR....
Ronn Torossian - CEO of 5WPR (one of the 25 largest in The US) talks about 'a day in the life at a PR agency'
http://www.youtube.com/watch?v=A7KUjZ0iyJ0&feature=related
http://www.youtube.com/watch?v=A7KUjZ0iyJ0&feature=related
Monday, February 20, 2012
MALE VS. FEMALE
A very interesting class activity conducted this week involved groups splitting into male and female to debate on the topic of hand - "females right to vote taken away" or "males right to vote taken away" with the opposite sex trying to convince the opposing group.
Brainstorming ideas and aiming to engage in the mind of the opposite sex presented two common stereotypes of 'men only think about sex' and 'women are only satisfied with a lot of money'. Both groups came to conclusions that to take the right to vote away brought up campaigns for a bro's day compiling of beers, beach, BBQ and topless waitresses and women having a tax free, days filled with shopping and day spas and unlimited opportunities to do what they want?
Overall it brought many laughs and also gave the class a chance to discuss and express individual ideas when faced with a difficult topic that needs to be campaigned.
Public Relations...and me
As we begin 2012 with goals, work, aspirations, study and planning for the future, I have chosen to study and further my business knowledge and skills in public relations at Central Institute of Technology.
Public Relations can be confused or miss interpreted by the public through the media conception that it is only about 'fun parties or events'. The are many avenues used to explore what public relations is but at the present time through my eyes, the best way describing it is 'the management of an organizations communication activities'. Key words of management and communication. I plan to explore & research in detail through class assessments the break down of all areas of public relations, effect it has on organizations and the public, industries and sectors and core functions demonstrated.
I firstly want to combine my marketing background with public relations as they are intertwined along with advertising. I want to learn the fundermentals of how these career paths are separate but also have a high correlation with one another.
Working on my own and along with my peers as a team, I endeavor to build relationships with all around me. PR is making relations with others; knowing people and understanding people through networking and conversations with people in the industry but also engaging with the public as in the future I will need to be in touch with social change and the community.
I also want to further my written and communication skills, time management, organization and practice of getting out of my comfort zone. I hope to gain a full understanding of all new tasks at work including campaigns, different ranges of media studies and other PR documents.
As my peers and I embark on a very busy year ahead, i plan to be hard working and dedicated to excel in this course and open up doors for further opportunities in Public Relations as a career.
Jen xx
Public Relations can be confused or miss interpreted by the public through the media conception that it is only about 'fun parties or events'. The are many avenues used to explore what public relations is but at the present time through my eyes, the best way describing it is 'the management of an organizations communication activities'. Key words of management and communication. I plan to explore & research in detail through class assessments the break down of all areas of public relations, effect it has on organizations and the public, industries and sectors and core functions demonstrated.
I firstly want to combine my marketing background with public relations as they are intertwined along with advertising. I want to learn the fundermentals of how these career paths are separate but also have a high correlation with one another.
Working on my own and along with my peers as a team, I endeavor to build relationships with all around me. PR is making relations with others; knowing people and understanding people through networking and conversations with people in the industry but also engaging with the public as in the future I will need to be in touch with social change and the community.
I also want to further my written and communication skills, time management, organization and practice of getting out of my comfort zone. I hope to gain a full understanding of all new tasks at work including campaigns, different ranges of media studies and other PR documents.
As my peers and I embark on a very busy year ahead, i plan to be hard working and dedicated to excel in this course and open up doors for further opportunities in Public Relations as a career.
Jen xx
Saturday, February 18, 2012
Indah Bali
Sunday, February 12, 2012
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